Product Design & Leadership
for start-ups and large orgs.
Design in action
Partnering with leaders to ship functional, stunning products.
Dependability Framework
Led product design and strategy for a unified software reliability platform, transforming scattered standards into a self-serve hub. The solution cut task time by 55% in pilot tests and secured a $400K development budget to serve 10K+ developers.
UX Research
Product Design
Strategy
Vegfort
Vegfort is a community platform connecting plant-forward restaurants, diners, and advocates. I designed its system flows and core app features to turn fragmented sustainability efforts into a collaborative digital network.
UX Research
Service Design
JPMC GetUp!
Built during J.P. Morgan’s hackathon, GetUp! helps employees fight sedentary fatigue by embedding movement cues directly into their digital workspace — making wellness effortless, social, and measurable.
UX Research
Design Leadership
Zero → One
Pebble - The Ritual of Urban Farming
Pebble is a connected tea-growing kit that helps urban residents rediscover the ritual of cultivation — blending technology, culture, and mindfulness to encourage sustainable urban farming habits.
UX Research
Product Design
Zero → One
Team Chapter Development
UX Writing
Co-Creation Workshops
System Visualization
Ethnographic Research
Service Design
Journey & Ecosystem Mapping
AI-Assisted Prototyping
Design Systems Orchestration
How I Practice Design
My work spans research, co-creation, and systems delivery — activities that turn complexity into collective clarity.
Behind the canvas
Design, to me, is awareness made tangible — connecting the invisible threads between code, conversation, and choice.
The past 8 years across engineering, research, and design taught me how design fits within the machinery of product making, and how to build experiences that are coherent, scalable, and deeply human.
Beyond work, I study acupuncture, draw mandalas, and make desserts — small rituals of rhythm, patience and precision.
I also practice acupuncture
Enjoy drawing mandala
Hi, it's me :)
What people say about me
James Jacoby
Strategy Lead, Fidelity Investments
Eoin White
Design Lead, Fidelity Investments
Vidya Srividya
Head of Cloud SRE, JPMorgan Chase
Brands I've Worked With
Always curious about what connects people, systems, and decisions.
If my approach resonates with how your team builds products, I’d love to continue the conversation.
Product Design & Leadership
for start-ups and large orgs.
Design in action
Partnering with leaders to ship functional, stunning products.
Dependability Framework
Led product design and strategy for a unified software reliability platform, transforming scattered standards into a self-serve hub. The solution cut task time by 55% in pilot tests and secured a $400K development budget to serve 10K+ developers.
UX Research
Product Design
Strategy
Vegfort
Vegfort is a community platform connecting plant-forward restaurants, diners, and advocates. I designed its system flows and core app features to turn fragmented sustainability efforts into a collaborative digital network.
UX Research
Service Design
JPMC GetUp!
Built during J.P. Morgan’s hackathon, GetUp! helps employees fight sedentary fatigue by embedding movement cues directly into their digital workspace — making wellness effortless, social, and measurable.
UX Research
Design Leadership
Zero → One
Pebble - The Ritual of Urban Farming
Pebble is a connected tea-growing kit that helps urban residents rediscover the ritual of cultivation — blending technology, culture, and mindfulness to encourage sustainable urban farming habits.
UX Research
Product Design
Zero → One
Team Chapter Development
UX Writing
Co-Creation Workshops
System Visualization
Ethnographic Research
Service Design
Journey & Ecosystem Mapping
AI-Assisted Prototyping
Design Systems Orchestration
How I Practice Design
My work spans research, co-creation, and systems delivery — activities that turn complexity into collective clarity.
Behind the canvas
Design, to me, is awareness made tangible — connecting the invisible threads between code, conversation, and choice.
The past 8 years across engineering, research, and design taught me how design fits within the machinery of product making, and how to build experiences that are coherent, scalable, and deeply human.
Beyond work, I study acupuncture, draw mandalas, and make desserts — small rituals of rhythm, patience and precision.
I also practice acupuncture
Enjoy drawing mandala
Hi, it's me :)
What people say about me
James Jacoby
Strategy Lead, Fidelity Investments
Eoin White
Design Lead, Fidelity Investments
Vidya Srividya
Head of Cloud SRE, JPMorgan Chase
Brands I've Worked With
Always curious about what connects people, systems, and decisions.
If my approach resonates with how your team builds products, I’d love to continue the conversation.
Product Design & Leadership
for start-ups and large orgs.
Design in action
Partnering with leaders to ship functional, stunning products.
Dependability Framework
Led product design and strategy for a unified software reliability platform, transforming scattered standards into a self-serve hub. The solution cut task time by 55% in pilot tests and secured a $400K development budget to serve 10K+ developers.
UX Research
Product Design
Strategy
Vegfort
Vegfort is a community platform connecting plant-forward restaurants, diners, and advocates. I designed its system flows and core app features to turn fragmented sustainability efforts into a collaborative digital network.
UX Research
Service Design
JPMC GetUp!
Built during J.P. Morgan’s hackathon, GetUp! helps employees fight sedentary fatigue by embedding movement cues directly into their digital workspace — making wellness effortless, social, and measurable.
UX Research
Design Leadership
Zero → One
Pebble - The Ritual of Urban Farming
Pebble is a connected tea-growing kit that helps urban residents rediscover the ritual of cultivation — blending technology, culture, and mindfulness to encourage sustainable urban farming habits.
UX Research
Product Design
Zero → One
Team Chapter Development
UX Writing
Co-Creation Workshops
System Visualization
Ethnographic Research
Service Design
Journey & Ecosystem Mapping
AI-Assisted Prototyping
Design Systems Orchestration
How I Practice Design
My work spans research, co-creation, and systems delivery — activities that turn complexity into collective clarity.
Behind the canvas
Design, to me, is awareness made tangible — connecting the invisible threads between code, conversation, and choice.
The past 8 years across engineering, research, and design taught me how design fits within the machinery of product making, and how to build experiences that are coherent, scalable, and deeply human.
Beyond work, I study acupuncture, draw mandalas, and make desserts — small rituals of rhythm, patience and precision.
I also practice acupuncture
Enjoy drawing mandala
Hi, it's me :)
What people say about me
James Jacoby
Strategy Lead, Fidelity Investments
Eoin White
Design Lead, Fidelity Investments
Vidya Srividya
Head of Cloud SRE, JPMorgan Chase
Brands I've Worked With
Always curious about what connects people, systems, and decisions.
If my approach resonates with how your team builds products, I’d love to continue the conversation.